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If you’re looking at Google’s AdSense program to make money with your blog you’re surely asking yourself how much you could make from such a program. You probably think you can’t make as much as you can from traditional advertising schemes.

Google, of course, keeps a great deal of secrecy regarding how much AdWords advertisers pay per each click directed to their site and the same applies for how much AdSense banner holders make from their websites and blogs

While there’s nothing official, rumors circulate around the Internet concerning the amount of cash a blogger can earn by using AdSense. And many people (illegally) disclose how much they have been making with AdSense. There are stories of people raising over one thousand dollars per month using AdSense, some as much as $1000 a day just through blogging.

There are also stories of people exceeding $100,000.00 per month but it’s a bit hard to believe such stories. The truth to the matter is that if you have a small blog and you just want it to support itself with a little extra income, and you don’t wish to reach your pocket for its maintenance costs you can easily do this with AdSense.

AdSense is also very good for people who host a lot of pages or very large community blogs. Even if the said pages or blogs don’t generate a lot of traffic individually, every click counts and you can earn up with a lot of money by doing this. And that just goes to prove that sometimes quantity matters nearly as much as quality.

There’s no telling how much money you’re going to make by using Google’s AdSense program on your blog but you can sort of tell for yourself, before actually starting, by taking a few things into consideration.

First, is the amount of visits your blog may now get every day. While there’s no way to estimate precisely on this, you can generally make a safe assumption that if you have a lot of clicks per day you’ll be making good money.

Also, this depends on what exactly your blog is about. If your site is about anything popular (music, sex, whatever) you’re bound to get a lot of banner clicks. These have a coefficient associated with them, called the CTR (click through ratio).

Basically, what it translates to is that if a large proportion of your site’s visitors click the ads you’ll be making more money. And the best way to do this is to have some popular content in your site, ensuring the links direct users towards popular items as well.

Then of course, there’s the position and number of ads on your blog. While you don’t want to overdo it, having many ads will undoubtedly generate more income for you as a webmaster. Do not however believe, that if you just add a lot of ads in an important portion of your site, visitors could always just skip them (and be assured that many do just that).

There’s something between an art and a science to positioning your ads. People generally look in certain places and never look in others, and knowing this a website author and/or webmaster can do a great deal of things to increase his earnings with AdSense.

All in all, the amount of money you make with AdSense depends on many factors. But if you have a site with interesting contents and/or many pages, and if you see a constantly large amount of traffic every day, you can bet you’ll be making a lot of money with AdSense.

Even if you aren’t in the above categories, AdSense is still worth using on your blog because there’s very little hassle in setting it up, and many times it can help financially support the site, whilst being a nice bonus to get through the mail at the end of the month.